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The Five Point Process to Ultimate Sales Success...with DiSC Assessment!
with Mike Mitchell

The Five Point Process to Ultimate Sales Success...with DiSC Assessment!
I am a Certified Sales and Leadership Trainer/Coach and a Certified D.I.S.C. Method Trainer through the Maxwell Leadership Program. I am also a Certified Trainer through The National Center for Construction Education and Research. I have Trained and Coached hundreds of Sales and Business Professionals throughout the past 30 years. I also am a Trainer at The Shasta Builders Exchange Trade School. Over these years, I have developed the following Sales Processes. The Pesona-Pathway Pro Sales Process for the 21st Century is a dynamic and pesonalized approach to sales that leverages the insights gained from personality assessments. This method aims to tailor every interaction to the unique preferences and communication style of each prospective client, enhancing the overall sales experience and increasing the likelihood of a successful outcome. You will also learn of "The Five Things That You Need To Sell To Be Able To Sell Anything" process. This process has continuously earned me a six figure income year after year without a college degree! I have been in the top 10 of sales people and Sales Managers with many different National Sales Companies.
Course Description:
- 30 page Personal DISC Assessment, a $75.00 Value, (Questionaire to be Emailed to you and to be completed prior to first class)
- Introductions
- Intro to The DISC Method,“Recognizing and Understanding Personalities”
- Personal assessments Review
- Intro to The“Five Point Sales Process”The Five Things That You Need To Sell To Be Able To Sell Anything”You will learn what each point is and how to sucessfully utilize them.
- Free one hour“one-on-one”personal review and consultation (To be scheduled after course conclusion)
Date(s): Session 1 (Evening) - September 3, 2025 - October 1, 2025
Session 2 (Morning) - October 9, 2025 - November 6, 2025
Schedule: 5 - Wednesdays or 5 - Thursdays (depending on session chosen)
Time: 9:00am-10:30am or 5:00pm-6:30pm
Location: Shasta College Community Leadership Center
Facilitator: Mike Mitchell
Fee: $250
MUST READ: click here to view refund policies -
Soft Skills Series - YOU University: Turn Your Passion into an Online School of Influence and Income
with Mark Putnam

Soft Skills Series - YOU University: Turn Your Passion into an Online School of Influence and Income
YOU-University is your step-by-step blueprint for transforming your unique skills, passions, and expertise into a powerful online learning experience. Whether you're a coach, entrepreneur, creative, or professional, this course empowers you to educate others, build a magnetic personal brand, and launch a profitable e-learning platform. Through hands-on lessons, practical tools, and proven strategies, you’ll learn how to design, market, and scale your own online course or membership program—without needing a tech background or massive following. It’s time to become the professor of your own passion and start making an impact and income online.
Having a laptop is helpful! Yet, if you do not have one, the classroom has computers for use!
Date(s): Session 1 (Morning) - September 12, 2025 - October 03, 2025
Session 2 (Evening) - October 10, 2025 - October 31, 2025
Schedule: 4 - Fridays
Time: 10:00am-12:00pm or 5:00pm-7:00pm
Location: Shasta College Community Leadership Center
Facilitator: Mark Putnam
Fee: $120
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Mass Casualty Incidents, Management, and Triage
with Frank Friend

Mass Casualty Incidents, Management, and Triage
Students will review the S.T.A.R.T. Triage System as well as discuss the SALT Triage System. A review of the Incident Management System and National Incident Management System and how they are incorporated into a MCI event. Case studies will be explored along with practicing skills of triage, managing the scene of a MCI, and helpful suggestions on how to better manage these scenes.
The course will start with an introduction to the online platform the asynchronous and interactive course will be presented on. Once completed you will then dive right into the topic of mass/multiple casualty incidents as we explore the following items together:
- S.T.A.R.T. Triage
- S.A.L.T. Triage
- ICS
- NIMS
- Managing a MCI
- Case studies
- Triage Practice
- MCI Scenario
Since this course is asynchronous you will have 24/7 access to the course during the start and end dates for the course. Though the course is asynchronous, you will also be able to contact the instructor during the course to discuss the topic as needed by you or the instructor. In addition to receiving a certificate of completion for this course you will also receive a certificate from the National Disaster Life Support Foundation on SALT Mass Casualty Training.
Date: September 15, 2025 - September 19, 2025
Schedule: 1 - week
Time: Asynchronous Online
Facilitator: Frank Friend
Fee: $40
MUST READ: click here to view refund policies -
SBDC - Small Business QuickBooks - Series
with SBDC

Small Business QuickBooks Series
This is a four part series in which you can pick and choose which classes you need. Each class description is listed below!
Class 1 - Bookkeeping Basics & Getting Started with QuickBooks Online - This 2 hour class covers accounting 101, terminology, debits/credits, Chart of Accounts and then which QuickBooks online is best for your business.
Class 2 - Setting Up QuickBooks and Creating Customized Forms - This 2 hour class offers how to completely set up your QuickBooks with best practices, finding your way around and getting ready to do business in QuickBooks.
Class 3 - Accounts Receivable in QBO - This 2 hour class offers a complete AR process from, making sales in QuickBooks, invoicing vs sales receipts, receiving payments, using credit cards and bank feeds
Class 4 - Accounts Payable, Reconciliations, Reports in QBO - This 2 hour class offers a complete AP process from entering and paying bills in QuickBooks, cutting checks in QuickBooks, paying bills through bank and credit cards. Then we reconcile bank accounts and end with a review of all the cool reports that QuickBooks gives you and why reports are important."
Note: The local SBDC has partnered with Shasta College to bring a series of professional development courses. These courses are beneficial to anyone with a small business or those looking to start a small business. Funded in part through a cooperative agreement with the U.S. Small Business Administration, and grants with the California Office of the Small Business Advocate. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or the California Office of the Small Business Advocate. Reasonable accommodations for persons with disabilities will be made if requested at least 72 hours in advance of this event; please send an email with the subject header ACCOMMODATION REQUEST to Shasta-Cascade SBDC, Alexander@siskiyoucounty.org, (530)222-8323
Date(s): Class 1 - Wednesday September 17, 2025
Class 2 - Wednesday September 24, 2025
Class 3 - Wednesday October 01, 2025
Class 4 - Wednesday October 15, 2025
Schedule: 1 - Wednesday ($60 per class)
Time: 6:00pm- 8:00pm
Location: 1401 California St. Redding, CA 96003 Floor 3 Room 9301
Facilitator: Rebecca Lehman
Fee: $60.00
MUST READ: click here to view refund policies -
Leading with Purpose
with Stephen Campbell

Leading with Purpose
Leadership can often feel like a tricky juggling act, and then someone throws a running chainsaw into the mix! While hundreds of books have been written on the subject, wouldn’t it be great to dialogue and connect with other leaders as you explore some basic fundamental principles of great leadership?! This course is designed to accomplish that goal through dynamic facilitation and interactive conversation. Topics include:
- Being a Culture Creator - Withness! Intentionally creating a culture that communicates “we are in this together!” • Making Our Team Safe - Making Our Team Open - Making Our Team Harmonize
- Clarity is Your Best Friend Being committed to making communication, expectations and feedback as clear as possible • Roles and Expectations - Good Feedback - Control Centers
- The Twin Muscles of Discipline & Courage Working together to create team movement and sustain momentum • Digging in Together - Failure is Not Fatal - Expect and Welcome Conflict
- Navigating Healthy Conflict Managing conflict so it’s productive and not destructive • Assume Good Intent - Owning Your Own - Finding Collective Forward
- The Power of Empowerment Encouraging and releasing others to live into the full potential of their own power. • Acknowledging Power - Room to Roam - Collaborative Creativity
- Renewal is the Glue Discovering and engaging in practices that make the pouring out process sustainable. • Recognizing Uniqueness - Healthy Patterns - Modeling Good Self-care
Date(s): Session 1 - September 18, 2025 - October 23, 2025 (6 weeks)
Session 2 - November 7, 2025 and November 14, 2025 (2 weeks)
Schedule: Session 1 - 6 - Thursdays
Session 2 - 2 - Fridays
Time: Session 1 - 9:00am –10:30am
Session 2 - 8:00am-12:30pm
Location: Shasta College Community Leadership Center
Facilitator: Stephen Campbell
Fee: $195
MUST READ: click here to view refund policies -
Ethanol Emergencies
with Frank Friend

Ethanol Emergencies
Upon the completion of this course, participants will have knowledge related to ethanol and ethanol-blended fuels including the use, chemical and physical characteristics, transportation modes, transfer operations, basics of foam, suggested responder tactics and strategies and environmental issues.
The course will start with an introduction to the online platform the asynchronous and interactive course will be presented on. Once completed you will then dive right into the topic of Ethanol Emergencies.
Since this course is asynchronous you will have 24/7 access to the course during the start and end dates for the course. Though the course is asynchronous, you will also be able to contact the instructor during the course to discuss the topic as needed by you or the instructor.
Date: September 22, 2025 - October 03, 2025
Schedule: 2-weeks
Time: Asynchronous Online
Facilitator: Frank Friend
Fee: $80
MUST READ: click here to view refund policies -
Techniques for Managing a Nonprofit Organization
with Bob Reich

Techniques of Managing a Nonprofit Organization
Do you want an overview to learn, understand or review the techniques and functions of operating and managing a nonprofit organization and how they work together? This class can be valuable for staff, volunteers, or Board members, those considering starting a nonprofit organization, or want a refresher on needs and processes.
Note: the instructor will email the Zoom link to participants prior to the start of class.
Date: September 22, 29, October 6, 2025
Schedule: 3-Mondays
Time: 6:30pm-8:30pm
Location: Virtual Via Zoom
Facilitator: Bob Reich
Fee: $110
MUST READ: click here to view refund policies -
SBDC - Marketing That Works - Series
with SBDC

Marketing That Works Series
A Four-Part Series for Growth-Minded Entrepreneurs. Each class description is listed below!
Class 1 - Creating Customer Personas for Laser-Focused Marketing - Understanding your target customer is key to any successful marketing strategy. Well-developed customer or buyer personas are one of the most effective tools to sharpen that understanding. These personas turn disconnected data points into relatable, composite characters that help your team visualize and connect with your ideal customers.
Takeaway: Each attendee will leave with clearly defined customer personas tailored to their business, along with a list of ways to leverage them in future marketing campaigns.
Class 2 - Kickstart Your Social Media Advertising to Build Your Audience - Social media advertising can be overwhelming at first—new terms, unfamiliar platforms, and constantly evolving techniques. In this two-hour session, we’ll demystify social media advertising, walk through why it’s crucial, how it works, and share best practices to help your ads shine in the crowded digital landscape. Together, we’ll create a Facebook Ad Campaign in eight easy steps.
Takeaway: Gain hands-on experience and leave with the confidence to launch effective paid social campaigns.
Class 3 - The Significance of Traditional Marketing in Today’s World - Traditional marketing methods—print, TV, radio, direct mail, and outdoor advertising—still hold power in today’s digital-heavy world. These channels can create tangible, personal connections with customers that digital marketing may not replicate. This session explores how and when traditional marketing makes sense, especially when combined with digital efforts, and how to determine the highest ROI for your business.
Takeaway: Learn how to blend traditional and digital strategies, and discover regional and national resources to help execute them effectively.
Class 4 - Putting It All Together – Crafting Your 18-Month Marketing Strategy & Budget - Now it's time to turn everything you’ve learned into action. In this final session, we’ll guide you through developing a personalized 18-month marketing plan, complete with clear goals, metrics, promotional tactics, and a realistic budget. Using a template provided by the Small Business Administration, you’ll leave with a strategy that aligns with your business goals and resources.
Takeaway: A complete, customized marketing plan ready to guide your business growth.
Note: The local SBDC has partnered with Shasta College to bring a series of professional development courses. These courses are beneficial to anyone with a small business or those looking to start a small business. Funded in part through a cooperative agreement with the U.S. Small Business Administration, and grants with the California Office of the Small Business Advocate. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or the California Office of the Small Business Advocate. Reasonable accommodations for persons with disabilities will be made if requested at least 72 hours in advance of this event; please send an email with the subject header ACCOMMODATION REQUEST to Shasta-Cascade SBDC, Alexander@siskiyoucounty.org, (530)222-8323
Date(s): Class 1 - Thursday September 11, 2025
Class 2 - Thursday September 25, 2025
Class 3 - Thursday October 16, 2025
Class 4 - Thursday October 23, 2025
Schedule: 1 - Thursday ($30 per class)
Time: 3:00pm- 5:00pm
Location: Shasta College - Trinity Campus - Weaverville CA
Facilitator: Lani Lott
Fee: $30.00
MUST READ: click here to view refund policies -